Do you know you have the talent and the ideas to create amazing greeting cards but have no idea how to get your designs into stores? Then this is the class for you!

Illustrators DoodUrl Team, has sold and licensed hundreds of greeting card designs over the last five years that are now being sold in major retailers world wide. In this class she shares her step by step process for how to research and concept saleable greeting card designs and then provides actionable strategies for submitting them to companies who can get your designs into stores. Students who take this class should already have the artistic skill (this is not an art class) and basic Photoshop skills.

CLASS OUTLINE

Market Study

Greeting Card Categories & Themes

How to Research What is Selling in a Theme

Design

Brainstorming within a Theme

Guidelines for Creating

Viable Forms of Media

Technical Specifications

Incorporating Text

Considering Embellishments

Laying Out Your Design for Presentation

Submissions

How to Write a Brief Email Pitch

How to Find Companies to Submit to

How to Find Contacts at Those Companies

Typical Responses to Expect and How To Follow Up

Contract Overview

Typical Compensation Structures for Greeting Cards

Other Factors to Look Out for in a Contract

Resources for More Information

Syllabus

INTRO

MARKET STUDY

DESIGN

SUBMISSIONS

PROJECT