Course Description:

Overview:

This course focuses on developing the skills necessary for effective business communication by leveraging academic literacy. Participants will learn how to articulate ideas clearly, construct logical arguments, and present information in a professional and academic context.

Objectives:

To enhance communication skills for professional settings.

To develop academic literacy skills that support clear and effective business communication.

To apply academic writing and speaking strategies to business scenarios.

Key Topics:

Fundamentals of Business Communication:

Principles of effective communication

Understanding your audience

Formal vs. informal communication

Academic Literacy Skills:

Critical reading and comprehension

Synthesizing information from multiple sources

Structuring essays and reports

Writing for Business:

Crafting professional emails and letters

Writing reports and proposals

Effective use of language and tone

Speaking and Presentation Skills:

Public speaking techniques

Presenting data and findings

Engaging your audience

The Language of Effect:

Describing impact and outcomes

Using cause and effect language

Practical applications in reports and presentations

Problem and Solution Frameworks:

Identifying and articulating problems

Proposing and presenting solutions

Logical reasoning and evidence-based arguments

Giving and Receiving Advice:

Constructive feedback techniques

Empathetic and supportive communication

Handling reactions and encouraging dialogue

Describing Graphs and Charts:

Types of visual data representations

Interpreting and explaining data

Visual aids in presentations

Instructions, Procedures, and Recounts:

Writing clear and concise instructions

Documenting procedures

Structuring recounts for clarity and impact

Learning Outcomes:

By the end of this course, participants will be able to:

Communicate effectively in business settings.

Apply academic literacy skills to enhance clarity and professionalism in business communication.

Write and present information in a structured and persuasive manner.

Use critical thinking to solve problems and propose solutions.

Provide and receive feedback constructively.

Target Audience:

This course is ideal for professionals, managers, educators, and anyone seeking to improve their business communication skills through the application of academic literacy.