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Google Ads Mastery for beginners 2024

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Google Ads Mastery for beginners 2024

Are you ready to attract more customers, generate leads, and boost your online sales with Google Ads?

This comprehensive course, designed for [mention target audience: beginners, marketers, etc.], will equip you with the essential knowledge and skills to unlock the power of Google Ads, the world's largest advertising platform.

What you'll learn:

Module 1: Introduction to Google Ads: Navigate the platform, understand campaign types, set up your account, and master keyword research.

Module 2: Crafting Compelling Ads: Write captivating ad copy, create high-performing visuals, and utilize extensions to stand out from the competition.

Module 3: Targeting Your Ideal Audience: Discover powerful targeting options, including demographics, interests, and custom audiences, to reach the right people at the right time.

Module 4: Bidding Strategies & Budget Management: Master bidding strategies (manual & automated), optimize your budget allocation, and ensure maximum return on ad spend (ROAS).

Module 5: Tracking & Measurement: Learn how to effectively track conversions, analyze campaign performance data, and optimize for success.

Module 6: Advanced Techniques: Deep dive into specific campaign types (Search, Display, Shopping, Video), explore automation features, and delve into local campaigns.

Bonus Module: Prepare for Google Ads Certifications (optional)

Benefits you'll gain:

Increased website traffic and leads

Improved conversion rates and sales

Enhanced brand awareness and visibility

Stronger understanding of online advertising strategies

Confidence in managing your own Google Ads campaigns